Digital Marketing + Social Media Expert (m/f/d)

The ultimate upswing in e-commerce was triggered by the pandemic and has surfaced the need for sustainability more than ever. Our mission is to enable conscious and sustainable online shopping.

About us

We develop an AI-based SaaS technology that allows online shoe shoppers to measure their feet easily and accurately at home in order to always find the perfect fitting shoe. This way, we reduce size-related returns and help avoiding unnecessary CO2 emissions, while helping online retailers lower their operating costs.

We are a strong, experienced team, coming from award winning innovation hubs with the know how to build impact-making products. In product creation and development, we consistently place the user and data insights at the center of our decisions.

Yor Role

The responsibility and ownership of our online marketing and social media strategy is in your hands. By its creation and implementation, you shape the external image of our company. Thus, you influence the perception of various target groups and hence play a very important role in our company.

Your tasks

  • Conceptualization, creation and implementation of social media and marketing strategies from employer branding to B2B marketing campaigns
  • Analysis of the requirements of intended target groups (a.o. investors, customers, users, applicants)
  • Identification and evaluation of corresponding relevant communication channels
  • Maintenance, community management and content creation on selected portals
  • Establishment of KPI-oriented monitoring of digital channels & campaigns as well as deriving recommendations for action
  • Support the clients in communication with their users

You bring

  • Professional experience in digital marketing with a focus on social media
  • Experience in running and analyzing campaigns on LinkedIn, Instagram, as well as applications of Google AdWords and similar
  • Strong social skills and adaptability to understand the needs of various target groups
  • Structured way of working while being flexible to handle multiple projects at the same time
  • High level of self-motivation and proactiveness
  • Joy in contributing your own ideas, creative thinking and a good eye for details
  • Exceptional written and verbal communications skills in German and English 
  • University degree in business, communications, media management, marketing or a related field or strong professional background

What we offer

  • Confidence in you as the expert of your field and inclusion of your knowledge in company decisions
  • Direct constructive feedback in a two-way manner, a great scope for creativity and mutual learning
  • Maximum freedom and trust regarding working hours, location (preferably Germany) and vacations, so you can organize your work and private life according to your needs
  • Opportunity to further develop your experience by certified trainings when required
  • Guidance and coaching whenever needed as well as support in finding the right mentors from our broad network of experts 
  • A competitive salary and steep career opportunities thanks to continuous growth 
  • Monthly extra credit with Edenred, redeemable in a large store partner network 

Our Culture

Being transparent is the best way for us to find solutions and grow together. We pursue a culture where we frankly address anything that concerns us or affects our work. We bring in a rich combination of skillsets and individual strengths, making us a powerful team. 

 Interested? 

Then please send us your CV and cover letter at hi@footprinttech.de 
including your salary expectations and earliest availability.
 
Looking forward to hearing from you!
Your Footprint Crew.